Sting sells his catalog for $442 million to Universal Music Group


Sting performs live in 2020. Photo/Getty Images

Sting sold his old catalog to Universal Music for $300 million (NZ$442 million).

The 70-year-old singer – who rose to prominence with rock band The Police before finding success as a solo artist – has become the latest big star to sell his back catalog, following in the footsteps of Bob Dylan. and Bruce Springsteen.

Sting – whose real name is Gordon Sumner – said: “It seemed natural to unite everything in one house of trust.

“It’s absolutely essential to me that all of my career work has a home where it is valued and respected. Not only to connect with long-time fans in new ways, but also to introduce my songs to new ones. audiences, musicians and generations.”

Sir Lucian Grainge, Chairman and CEO of Universal Music, is delighted to have completed the deal.

He said: “We are honored that by choosing Universal for its music publishing, all of Sting’s work as a songwriter and recording artist – from The Police to his solo work – will all be part of the Universal family.

“It’s a responsibility we don’t take lightly.”

In 2020, Bob Dylan sold his catalog of over 600 songs to Universal Music Group.

Universal hailed the move at the time as “the most important music publishing deal of this century”.

Jody Gerson, president of Universal Music Publishing, said: “Representing the full body of work of one of the greatest songwriters of all time – whose cultural significance cannot be overstated – is both a privilege and a responsibility.

“The Universal Music Publishing Group global team is honored to be Bob Dylan’s publishing partner and I would especially like to thank [chief operating officer] Marc Cimino whose passion and perseverance helped bring us this opportunity.

“We look forward to working with Bob and the team to ensure his artistry continues to reach and inspire generations of fans, artists and songwriters around the world.”


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